Tracking that reflects what actually happened at checkout.

If your ad platform and your order system disagree on revenue, one of them is wrong.

Analytics and conversion tracking break quietly — a tag fires twice, a server-side event never fires at all, an attribution model double-counts a sale. We build tracking directly against your actual order and event data, including server-side tracking where client-side tags are no longer reliable enough on their own.

Signs This Is Worth a Conversation

Revenue numbers in your ad platform and your actual order system do not match

Server-side or first-party tracking has not been set up despite browser tracking getting less reliable

Nobody is fully confident the conversion events firing are actually correct

What We Do

Server-side tracking setup

Events sent directly from your systems, not dependent on a browser tag firing reliably.

Accurate conversion and revenue tracking

Tied to real order data, so what your ad platform reports matches what actually sold.

A single source of truth for attribution

One model everyone reports from, instead of every platform claiming its own number.

Proof, Not Promises

The person wiring up your conversion tracking should be the person who built the checkout it is tracking. That is how every tracking setup we do gets built — against the real transaction data, not a bolted-on tag.

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How It Works

01

Audit current tracking against real order data

Find exactly where the numbers diverge and why.

02

Rebuild tracking server-side where it matters

Less dependent on browser behavior you cannot control.

03

Verify against actual revenue, ongoing

Checked periodically, not set up once and assumed correct forever.

Why Prioxo for This

We do not treat tracking as a marketing add-on installed after launch. Because we build the checkout itself, tracking gets wired against the real transaction, which is why our numbers tend to match reality.

Ad platform and order system telling different stories?

Let us find out which one is actually right.

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